J.LEAGUE INTERNATIONAL SERIES 2024 POWERED BY DOCOMO

A black and white photo of a tall building.

As the liaison for Newcastle United, we provided end-to-end support for their participation in the J.LEAGUE INTERNATIONAL SERIES 2024 powered by docomo.

In this prestigious international series, where Newcastle United visited Japan to face J.League clubs, we were appointed by the event organizers to serve as the official liaison for the Premier League side. Our involvement began six months prior to the event and extended from contract coordination to managing all aspects of the team’s visit. This included detailed logistical planning—such as travel arrangements, accommodation, and domestic transportation—as well as support during match operations to ensure smooth execution on the ground. In addition, we contributed to marketing and activation strategies aimed at boosting the event’s visibility and enhancing fan engagement. Through our comprehensive role behind the scenes, we helped deliver a world-class experience for Newcastle United and all stakeholders, strengthening ties between the J.League and the Premier League.

purpose
Embrace purpose in every action.
Rise to the occasion, seize opportunities, and conquer obstacles with strategic ingenuity.
Prioritize outcomes and create distinctive impacts.
INCLUSION
Foster an inclusive environment where every voice is heard, and authenticity is celebrated.
Champion diversity in people, cultures, and ideas.
Embrace accountability and take the lead in driving positive change.
INTEGRITY
We cherish honesty in our interactions with clients, partners, and within our team.
We invest time and consideration in approaching difficult conversations with respect and care.
Mistakes are a part of growth. Embrace them, learn from them, and hold yourself accountable.
CONTRIBUTION
Striving to make positive contributions to our clients, our community, the industry, and each other is at the core of our culture.
We believe in the importance of staying humble and self-aware in all that we do, as it's an integral part of our cultural ethos.
We hold a steadfast commitment to never stop caring, a principle that defines our culture and guides our relationships and actions.
UNITY
Guided by trust, compassion, and empathy, our interactions find direction.
Supporting both our clients and each other is a commitment we uphold.
Together, our strength is amplified.
Aquarius

Kaoru Mitoma, who belongs to the Kawasaki Frontale in the J1 League, has been cast as the image character for “Aquarius”

explore
explore
Japan NAC Fenix

Overseas expedition in Yamanashi and Chiba

Explore
Road to Tokyo

2020 Program in Japan

Explore
MITO HOLLYHOCK U-15

Overseas expedition in Madrid, Spain

Explore
MITO HOLLYHOCK U-14/17

Overseas expedition in China: Inner Mongolia

Explore
skip
skipskip
Follow us @actionpro